Setting objectives with the support of SMART at a retail multinational company

SymboliCard SMART goal setting model - 960x768 pixel - 121986 byte

Not long ago a retail multinational company has introduced the visual development cards in their performance system in order to ensure that the annual objectives set for all shall be specific and measurable.

As we know, performance management is an essential pillar for the efficiency of the company. The performance management system requires challenging, but achievable, specific and timely goals, which make expectations transparent for all concerned parties.

Generally objectives are set on top-down approach, which makes possible that all employees are heading to the same direction indeed.

Setting individual objectives based on SMART principles highly contributes that departmental onjectives are also met, which results in high level of achievement on management objectives as well.

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